4. Plan out the number of pages
and their page
titles. Browse through Delorey Consulting Group LLC
web site to get a feel for this. We have designed the site to
demonstrate a variety of approaches for illustrative purposes
to show various navigation techniques and displays of information.
Our PHP/MYSQL site validates according to W3C HTML world standards.
Some search engines consider this in evaluating a site. Our site
is richly driven by Cascading Style Sheets (CSSs) for ease of
maintenance. We have used many "Server Side Includes" to maintain
consistency of presentation. These
are all state-of-the-art tools that any new site should use. From
a navigation standpoint, notice that there is more than one way
to get to an given major page. Other good navigation techniques
are buttons, bars, bubbles, images and "mouse-overs"
located on the side, top and/or bottom of each page. Pages should
have titles or some common theme in order for your site visitors
to easily understand the purpose and content you wish to convey
and how navigation is accomplished. Short titles such as "Products",
"Services", "Contact, etc." are for navigation
and long titles will head each page. If your not sure on how to
go about this, we can suggest alternatives, such as using a "story
board", to best support your site requirements and goals.
aids such as your company logo and letterhead should
be a part of you web site. We can incorporate
your logos, trademarks, service marks, etc. into you web site
so it has the same "touch and feel" as your other marketing
materials. This makes your web site a uniform extension of your
business. If you don't have of these materials yet, we can help
you design them for a flat fee or on an hourly rate basis. We
also can design hard copy brochures for you to compliment your
6. Choose the graphics
you want on your site and which pages your want them on.
We can use your own photographs or digital images in this regard
or we can use or modify our library of "stock" graphics.to
suit your needs. Depending on your needs, we can implement your
graphics needs with our digital or film photographic services.
We can also have your requirements implemented by our professional
graphics designers (these can be either hand sketched originals
or computer generated). These such additions make your site truly
unique and distinguish you from your competition.
7. Compose text
to be on each page of site or simply give us sales materials that
you already have. It is best to have such text well organized
and clearly representative of your services or products.
8. Decide if you want any additional
for your site: site-map, guestbook, links to related sites,
video clips, gif animation, forms, scrollers & effects, autoresponders.
These features are important to define early because adding them
later requires considerably more work. You should carefully consider
using animated graphics: it has been our experience that many
potential site visitors (i.e., potential customers) are annoyed
by unnecessary screen activity. In addition, many older browsers
do not support such animations or site visitors have simply turned-off
certain features in their browser. In this case, your presentation
and the information presented by it will be lost.
9. Do some "META
tag" research on the World Wide Web (WWW). Good
META tags effectively tell search engines that your site is important.
You need to have your site come up ahead of your competition.
are probably the single most important element after building
your website because they bring customers to you. The best way
to illustrate this is for you to do a number of searches using
search engines such as Google, Dogpile and Yahoo, and using keywords
that you think are best for a site like yours. Look to see what
sites come up in terms of your competition. We have the in-house
resources to write the Meta Tags that will best help you to compete
with these these high-ranking sites.
is a major factor most websites require and benefit from. Our
clients prefer us to do the maintenance of their websites so they
can concentrate on their busineess. Along these lines, we can
help translate your requirements into a fully functional extension
of your business on the Internet, including fresh graphics, content
updates, "what's new" sections, product updates and general expansion
and/or innovative elements. We use a professional approach and
presentation in our site work. We have found that this is a key
factor that keeps people coming back to your site. We have resources
that know how to effectively use Internet software. So, you will
not need to know anything about HTML, PHP, CSS design, MYSQL database
support, Photoshop editing, Dreamweaver MX web page production,
Microsoft applications software (e.g., Access, PowerPoint, Word,
IE), WordPerfect word processing, browsers (e.g., Mozilla, Opera,
Netscape), FTP uploading.downloading, Adobe and other computer
know-how (installing and removing programs, setting up folders,
virus protection, identifying and cleaning off spyware from your
hard drive, etc..).
We are also ready, willing and able to design
your site, maintain it, change it, update it or enhance it.
We are always available to resolve any problems you might run
into. We are happy to offer personal support before, during and
after completion of your website.
Please contact Delorey Consulting Group LLC at: